Scaling Strategies, Christian Coach, Online Coaching Business, Evergreen Funnels

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In today’s episode, I’m thrilled to share my story of how I turned my passion into a thriving online coaching business. As a Christian business coach, I’ve navigated the exciting world of entrepreneurship in learning to start, scale, and sustain a successful coaching business. Whether you’re a budding coach or running a course-based business, my experience offers valuable insights into making that leap towards your first $1M.

I’ve discovered that the key to success lies in more than hard work; it’s about smart strategies, divine guidance, and a heart full of passion. From my humble beginnings to reaching a milestone of over $1M in revenue, my journey has been nothing short of miraculous. It’s a testament to what’s possible when you combine faith with action. And let me tell you, it’s not just about the money; it’s about the freedom and impact that comes with it.

Cohesive Marketing Calendar

Creating a cohesive marketing calendar was pivotal in my journey. It’s not just about random acts of marketing; it’s about strategic, consistent efforts that align with your business goals. Every month, my team and I focus on specific events and promotions, ensuring our marketing efforts flow seamlessly throughout the year. This approach has not only improved our revenue stability but also enhanced our brand presence. It’s important to know your audience and tailor content that resonates with them. It’s more than just pushing content. You must create value in every piece of communication.

Whether it’s email marketing, social media posts, or webinars, every interaction is an opportunity to deepen our relationship with our clients. We plan out our year with intention, ensuring that each month has a specific focus, aligning with our overall business objectives. And the results? They speak for themselves. Our campaigns are more effective, our audience more engaged, and my business better than ever. It’s about striking the right balance between planning and flexibility and allowing the Holy Spirit to guide our steps, while staying true to our vision.

Evergreen Funnels

The power of an evergreen funnel in scaling a business is undeniable. For me, it meant building a system that works tirelessly in the background, nurturing leads, and converting them into clients. This funnel is automated, yes, but the reason it’s been so successful is because of the personalized journey it takes each lead on. By consistently refining our strategies and keeping the funnel active, we’ve seen a significant boost in our monthly revenue!

My evergreen funnel is a well-oiled machine, constantly bringing in new leads while nurturing existing ones. But let’s be clear… Passive doesn’t mean set it and forget it. It requires constant attention, tweaking, and updating to ensure it remains relevant and effective. And the beauty of it? It frees up my time to focus on what I love most – coaching, creating, and connecting with my audience. This approach has allowed me to scale my business without scaling my workload, so that I am able to maintain a balance between my professional and personal life. It’s a game-changer, a strategy that allows me to enjoy the fruits of my labor, while continuing to sow seeds for future growth.

Large Live Launches

Large live launches are not just about selling; they’re about creating an experience that resonates with your audience. Each launch is an opportunity to connect with my audience and show them what it’s really like to work with me. In building and nurturing my audience between launches, the key has been focusing on evergreen content that sustains their interest. But let’s not gloss over the effort it takes. Large live launches are like hosting a grand party – they require planning, energy, and a touch of flair. They are the moments where I can truly connect with my audience, share my story, and show the real Ashley. Yes, they are cash generators, but it’s also an opportunity to share the stories, the transformations, and the lives touched. They’re a celebration of what we do and why we do it.

Looking back, I realize that what built my business in 2020 is not what is building it today. The nature of the online business landscape demands adaptability and innovation. My journey taught me that success is not just about the strategies you employ but understanding and evolving with the market. As I continue to explore new horizons, my commitment remains the same – to empower and uplift fellow entrepreneurs in their quest for success.

Join The Selah Mastermind! It’s your time to reach for those multi six-figure heights – heck, even that $1M mark. This isn’t just business growth; it’s about nurturing your family, living out that vibrant Proverbs-31 life, and making every moment (and dollar!) count. It’s time to embrace a journey filled with Holy Spirit-led strategy and no-nonsense upleveling. Your legacy awaits – let’s make it happen, together!


12-month group coaching program: It’s an amazing time to join The Selah Collective! Big changes are coming to my program! This program is for you if you are a faith-filled coach or course creator and are ready to step radiantly into God’s calling for your life by building, launching, and scaling your high-ticket signature coaching program. Make sure to apply, so you don’t miss out! Apply here for The Selah Collective to go from $0 to $100K in the next 12 months.

The Selah Mastermind: Ready to SCALE your online coaching business?!! The Selah Mastermind is the perfect home for Christian coaches who want to reach consistent $10-15k+ months.

The 25-Page FREE $100K Guide: If you want to hit your first $100K in your coaching business in the next 12 months, grab my guide: 12 Months to $100k! This is for you if you are struggling in your online business, you haven’t launched yet, you aren’t sure where to start, or you’re just stuck on the hamster wheel of posting on social media with no results. With this guide as your roadmap, learn how you can hit $100K in the next 12 months. I’m spilling all my secrets, from how I built my own businesses to providing you with behind-the-scenes info about revenue, ad spend, and profit, plus my proven 5-phase plan to help you get started!

Recession-Proof Online Business: Click here to register for my FREE masterclass, Build Your  Coaching Business Around Your God-Given Calling! Learn how to shut down the fear and claim the faith while booking out and building your God-given online coaching or course-based business in the next 90 days! Just starting out or ready to scale? You don’t want to miss this free class!

The Productivity Playbook: Designed to help you build your online business in only 20 minutes a day, now is a great time to get your year started off with the right habits! Businesses are built on habits – without good ones, your business will probably suffer. This is your go-to guide that will help you sit down at your desk and know exactly what you are working on each day. From daily tasks to content planning to organizing your team, this playbook will help walk you through where and what to focus on. Click here to get your business organized for 2024!

Kartra: Want to get started with Kartra, the all-in-one funnel builder? Use this link for a 14-day trial!

Join the Set-Apart Women Coaches Facebook group: As a Christian business coach, I have created an amazing community of faith-based entrepreneurs. Check out my free community, and connect with other online business owners who are Wild + Radiant just like you!

Free Instagram DM Automation Template: If you’re tired of spending hours DMing your audience, check this out! Designed specifically to help coaches and course creators just like you, get FREE, ORGANIC email leads on Instagram using this DM template. Now, instead of spending hours on DM outreach, you can let this simple tool do it for you while you sit back and reap the rewards.

Follow me on Instagram: Follow Ashley June Co. on Instagram

Subscribe and leave a review: Subscribe to the podcast, leave a review on Apple, and email me a screenshot at to get a FREE coffee!


Episode 62. Unlocking the Real Mystery Behind Consistent $10k+ Months In Your Online Business {Captivated: Courses & Coaching Series Ep. 6 of 6}

Episode 99. Beta, 1-1, Launching or Evergreen? The Natural Progression for Growing + Marketing Your Coaching Program or Online Course

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Ashley June

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Helping holy-spirit led coaches and course creators radically disrupt ministry and bring in $10-50k+ months online!