Christian women business owners; Faith based business coach; Christian women’s business coach, launching, marketing

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It’s launch season! Launching well can be really exhausting simply because there are so many details to manage. In addition, you have to go from content creation to sales person and that can take you on a rollercoaster of emotions! Many people will try to convince you that you can skip live launching and jump straight to evergreen sales, but that really isn’t the case. Live launching is a necessary and important step in your entrepreneurial journey. Let’s dive into how you can avoid the overwhelm and navigate the emotional rollercoaster of launching!


There is so much to do, my biggest tip is to prioritize and plan! You aren’t going to have all of your content created before going into a launch, so you’ve got to have a plan to prioritize the most immediate tasks first. Start with the end in mind and then work backwards from what’s the biggest need first. This preparation also includes preparing for your family or other responsibilities ahead of time – including childcare, food, rest, carpool – any responsibilities you have that you can delegate, make a plan! You’ll be serving your heart out for your clients during this launch, which is exhausting, but also so, so fulfilling!


This world seeks to silence believers, especially in the business world. Do you fear those that seek to close your business because of your beliefs? I know that feeling! I’m sharing my stories that have led me to overcome the fear and take on the calling to encourage you to share your faith. Sharing the gospel looks different for everyone, but you DO have a voice! Where do you fit? What do you have to share through your business? Let’s find out together.


Launch fatigue is real! The reality is, during a launch you’re going to be exhausted, but there is an end to this burst of work. In that exhaustion, you can become paralyzed or exhausted or discouraged. Allow yourself to validate those emotions, but then get back to the work. You will go through launch lows where you feel like no one is listening. This is the time to hold strong! You will want to put your whole heart into this work and not give Satan a foothold to stop you in your work. You were called to do this work – don’t give up! 

Regardless of how your launch goes, get ready to pick yourself back up and do it again. You have a system to repeat and tweak. No matter what happens, you’ve probably learned a lot – and that’s worth celebrating. Now it’s time to do it again, make changes and take the next step towards scaling your business!


Click here for info about my FREE Masterclass: Build Your Online Business Around Your God-Given Calling. Learn how to shut down the fear and claim the faith while booking out and building your God-Given online coaching or course based business in the next 90 days! Just starting out or ready to scale? You don’t want to miss this free class!

The Selah Collective is accepting new applicants this month! We only open up 5 spots for faith-filled coaches and course creators each month, so make sure to apply so you don’t miss out. It’s a wonderful time to get started with our team before the fall comes and business is back to booming! 

As a Christian Business Coach, I have created an amazing community of faith-based entrepreneurs. Check out my free community and connect with other entrepreneurs who are Wild + Radiant just like you!

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  1. […] if what you are doing is worth it! (Here’s a great episode – #97- about live launching  Live Launching? Learn How to Avoid Overwhelm and Navigate the Emotional Rollercoaster of Launc… […]

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