Podcast

I’m writing this from sunny Costa Rica where I’ve been spending extra time listening to the Lord and asking Him what He wants to speak over the women in this community. One quiet morning, while watching the waves roll in, I felt a strong stirring that so many of His daughters are standing right on the edge of their calling – full of desire, full of obedience – but still hesitating. And it’s not because you don’t care. It’s not because the dream isn’t real. It’s not because you misheard Him.

It’s because you’re overwhelmed. You’re unsure where to start. You’re tired of trying things that don’t move the needle. You’ve been praying, posting, planning, dreaming…and maybe even soft launching – yet your coaching business still feels stuck. And that gap between what God said and what you’re seeing is where doubt tries to take root.

I’m so excited to dive into today’s topic because it’s one of my absolute favorite times of the year. Thanksgiving and Black Friday is a week of fun, family, shopping, gratitude and honestly…it’s a week of planning ahead with God. Every Thanksgiving weekend I do major Christmas shopping, and not just for gifts – for my faith-based business too. Because this is truly the best time to invest in your future and get stuff done. When I look at my own journey as an online Christian Business Coach, so many of the biggest breakthroughs I’ve had came from taking action during this quiet, intentional season.

The holidays are sneaking in fast – can you believe Christmas is almost here? Every year it feels like I blink and suddenly we’re in full-on peppermint mocha and Christmas playlist mode. And if you’re anything like me, you’re probably realizing that you still have time to get something incredible out into the world before the end of the year. So in today’s episode, I want to walk you through the five steps to plan the perfect holiday marketing and sales promotion as a Holy Spirit-led entrepreneur. Whether you’re planning a Black Friday deal, a Christmas bundle, or a simple year-end flash sale, this episode will give you the exact framework I personally use (and what I teach inside The Selah Collective) to map out promos that actually convert – all without the overwhelm.

This season feels peaceful and stable. We’re thriving as a family and it’s all because I chose to partner with the Lord and design a life that aligns with His purpose for me. None of this happened by accident. I intentionally built an online business that supports our family’s calling while allowing me to create space for the things that matter most – slow mornings, time together and the freedom to go where God leads.